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B in the News

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B Hotels & Resorts®  continues to make headlines with special announcements and offerings, new programs, overnight getaway packages and one-of-a-kind exclusive guests-only events. To learn more, simply view an article below and you'll know why you'll often find B In The News!

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In a world where accessibility is king, hotel guests are seeking convenient, innovative ways to stay connected while traveling. With its signature B In Touch™ program, B Hotels & Resorts® has introduced FreeB™ Wi-Fi providing complimentary, high-speed, wireless Internet access throughout its hotels including guestrooms, lobby, pool patio, and meeting and function spaces. The lifestyle brand, which recently celebrated its successful first year in business with the opening of B Ocean Fort Lauderdale, is one of the first full-service hotel brands to offer complimentary Wi-Fi as a standard at each of their hotels.


“Most full-service hotels offer internet connectivity at a cost of $10 or more per day, and quite often only with limited bandwidth. At B Ocean Fort Lauderdale, we provide our guests access to 100MB high-speed Internet at no additional charge,” said Eduardo Fernandez, General Manager of B Ocean Fort Lauderdale. “It’s a terrific offering for our guests and one of the many reasons to stay at our beautiful oceanfront hotel.”


In addition to FreeB™ Wi-Fi, B Hotels & Resorts® offers courtesy iPads to hotel guests. They may be reserved at the front desk and enjoyed throughout the property.


“As a brand focused on culture and social interaction, B Hotels & Resorts® is passionate about offering technologies that enhance the guest experience,” said Chris Tompkins, Senior Vice President of Marketing and Brand Programs. “FreeB™ Wi-Fi is one example of how we are satisfying guests’ needs and desires at no additional cost. At B Ocean Fort Lauderdale, the courtesy iPads and FreeB™ Wi-Fi are hugely successful, allowing travelers the benefit of staying connected throughout the hotel and even while sunbathing on the white sands of Fort Lauderdale Beach. Guests at B South Beach will also benefit from complimentary FreeB™ technology when the hotel opens its doors in 2013.”


B Hotels & Resorts® properties also feature the Monscierge®, a virtual concierge, in its public areas and function space. The interactive, touch-screen destination guide offers suggestions for nearby dining, nightlife, family activities, cultural attractions and more options to discover the city. Guests are able to send the directions to their mobile phones from the Monscierge®. At B Ocean Fort Lauderdale – which was one of the first hotels in the United States to provide access to the Monscierge® – guests are able to check flight status, check-in for a departing flight and print boarding passes at the front desk.


“With FreeB™ Wi-Fi and additional elements of our B In Touch™ initiative, B Ocean Fort Lauderdale allows guests to travel with ease and convenience, enjoying modern innovations without any additional costs to services that are expected to be standard amenities included in the overall guest experience,” added Fernandez.


B Celebrated on your B-Day
Celebrate your birthday with B Hotels & Resorts®. Stay on your birthday for only $1! Upon booking a minimum two-night stay at B Ocean Fort Lauderdale, our special “B-Day” guests will receive their second night for just $1.

Additionally, “B-Day” guests will receive other fun perks to celebrate your special day, including a voucher for a complimentary B’licious B-Day Cocktail. The $1 room rate is valid for the Chic room category and is only valid on “B-Day” guest’s actual birthday. Choose to upgrade to anyone of our other 18 room types starting from only $29 per night depending upon upgrade selected.

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At B Hotels & Resorts® guests can B In Touch with family, friends and colleagues with access to complimentary technology amenities offered throughout each B hotel.

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